07/02/2025 09:30 am

Level Up your CX in Financial Services – Türkiye

Istanbul, Türkiye

Orchestrating the Future of CX: AI, Cloud, and Innovation in Action

Join us for a dynamic day of insights and innovation as we explore the future of customer experience through the lens of AI, cloud, and digital transformation. This event brings together industry leaders and experts to discuss how technologies like Genesys Cloud and AWS are reshaping customer engagement—especially in financial services.

Mandarin Oriental Bosphorus

Mandarin Oriental Bosphorus, Istanbul, Kuruçeşme, Muallim Naci Caddesi, Beşiktaş/İstanbul, Turkey

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Agenda

Wednesday, 02 July 2025

09:30 am – 10:00 am

Welcome and Registration

Greetings and Welcome Coffee

10:00 am – 10:10 am

Introduction

10:10 am – 10:30 am

AI for the Experience Economy

As AI shifts from a support tool to a strategic driver, this session explores how organizations use it to deliver hyper-personalized, predictive, and emotionally intelligent experiences. Discover how AI is transforming CX—boosting satisfaction, streamlining operations, and building loyalty—while offering a forward-looking view of leading with empathy and intelligence.

10:30 am – 10:50 am

Level Up your CX in Financial Services

Explore how leading banks and insurers are transforming customer experience with Genesys. This session highlights real-world use cases—from AI-powered self-service to secure, proactive engagement—showing how to deliver personalized, compliant, and loyalty-building interactions in financial services.

10:50 am – 11:10 am

AI from Automation to Orchestration

Discover how Genesys AI is redefining customer engagement in financial services—moving from automation to intelligent orchestration. Learn how AI tools like predictive routing and sentiment analysis enable personalized, compliant, and proactive experiences that build trust and loyalty.

11:10 am – 11:30 am

Coffee Break

11:30 am – 11:50 am

Genesys Cloud in Türkiye

This session covers key considerations for deploying Genesys Cloud in Türkiye, focusing on compliance with local data laws like KVKK and GDPR. Learn how Genesys supports secure, compliant CX through regional data centers, AI governance, and a roadmap for sovereign cloud—ensuring transparency and trust in a regulated environment.

11:50 am – 12:10 pm

Supercharging Genesys with AWS

Explore how Genesys and AWS are partnering to deliver scalable, cloud-native customer experience orchestration. This session will highlight how the combined power of Genesys Cloud and AWS infrastructure enables organizations to innovate faster, personalize interactions at scale, and ensure resilience and security.

12:10 pm – 12:40 pm

Deep Dive into Genesys AI

Explore how Genesys uses AI—including natural language understanding and real-time data—to power intelligent virtual agents and enhance human agents with AI co-pilot support. Learn how these tools boost efficiency, personalize interactions, and scale seamless customer experiences.

12:40 pm – 01:10 pm

How to Successfully Migrate to the Cloud

Get a step-by-step guide to migrating to Genesys Cloud—from planning and data migration to integration and go-live. Learn best practices, avoid common pitfalls, and ensure a smooth, low-disruption transition.

01:10 pm – 01:20 pm

Closing Remarks

01:20 pm – 03:00 pm

Lunch & Networking